Learn from the successes and failures of other businesses
Company Man: The YouTube Channel That Teaches You Business Lessons
Are you an entrepreneur who wants to learn from the successes and failures of other businesses? Do you enjoy watching videos that explain the history, strategy, and challenges of various companies and brands? If you answered yes to any of these questions, then you might want to subscribe to the YouTube channel Company.
Company Man is a channel created by Mike in 2017, with the mission of providing informative and unbiased content about the business world. The channel has over 1.5 million subscribers and more than 300 million views on YouTube. The videos cover a wide range of topics, such as:
- How companies started, grew, declined, or recovered
- How companies compete, collaborate, or merge
- How companies adapt to changing markets, technologies, and consumer preferences
- How companies deal with crises, scandals, or controversies
- How companies impact the society, culture, and the environment
Some of the most popular videos on the channel include:
- The Decline of Sears...What Happened?
- Why is KFC So Big in China?
- The Rise and Fall of Yahoo!
- Why is Coca-Cola the Biggest Soda Company?
- How Netflix Beat Blockbuster
The videos are well-researched, well-written, and well-presented, with a simple animation style and soothing background music. The videos are also easy to follow, as they use clear language, logical structure, and relevant examples. The videos are usually around 10 to 20 minutes long, which is enough to give you a comprehensive overview of the topic without boring you.
But what can entrepreneurs learn from watching these videos? Here are some of the key takeaways that you can apply to your own business:
- Know your customers and their needs. One of the most common reasons why companies fail is that they lose touch with their customers and fail to meet their expectations. For example, Sears was once the largest retailer in America, but it failed to keep up with the changing shopping habits and preferences of its customers. On the other hand, KFC became a huge success in China by adapting its menu, marketing, and operations to suit the local culture and taste³.
- Be innovative and adaptable. Another reason why companies fail is that they become complacent and resistant to change. For example, Yahoo was once the dominant internet company, but it failed to innovate and capitalize on new opportunities such as search engines, social media, and mobile devices. On the other hand, Coca-Cola became the biggest soda company by constantly innovating its products, packaging, distribution, and branding⁵.
- Learn from your competitors. One of the best ways to improve your business is to learn from your competitors. You can study their strengths and weaknesses, their strategies and tactics, and their successes and failures. For example, Netflix beat Blockbuster by learning from its mistakes and offering a better service that was more convenient, affordable, and personalized.
- Be prepared for challenges and risks. Running a business is not easy. You will face many challenges and risks along the way. You need to be prepared for them and have contingency plans in place. For example, many companies have faced crises such as product recalls, lawsuits, data breaches, or public backlash. You need to be able to handle these situations professionally and ethically.
- Have a vision and a mission. Finally, one of the most important things that entrepreneurs need to have is a vision and a mission for their business. You need to have a clear idea of what you want to achieve and why you want to achieve it. You need to have a purpose that drives you and inspires others. For example, many successful companies have a vision and a mission that reflect their values, goals, and impact.
If you are interested in learning more about these topics and more from Company Man's videos, you can subscribe to his channel on YouTube. You can also support his work by becoming a patron on Patreon, where you can get access to exclusive content, polls, and Q&A sessions with Mike. You can also follow him on Twitter for updates and announcements.
Company Man is not only a YouTube channel but also a media company that produces podcasts, merchandise, and a website. You can check out these platforms for more content and resources.
Company Man is one of the best YouTube channels for entrepreneurs who want to learn from the business world in an engaging and relaxing way. By watching his videos, you will gain valuable insights and lessons that will help you grow your own business.
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